We are seasoned commercial leaders who have propelled growth across a variety of industries. We’re here to be another set of eyes to examine, recommend, and implement business strategies that will help you shore up and scale.
We cater our approach to you— understanding that some need help with efficiency and focus, others may need solid, large sales wins, and others may just need to find new paths via strategic partnership or eventual exit strategy. We can both architect and execute on your growth blueprint.
We can both architect and execute on your growth blueprint in the following ways:
Optimize Business Performance
Think of us as an external COO. Optimizing one’s business will be unique to each business and to each industry. We look at the business holistically, considering the people, processes, and products. We acknowledge that in startup mode, speed and brute force and growth by any means may be what is needed, but with our experience, we know long term strategy will need a completely different approach.
Budgeting, Pricing, and Product Strategy
Growth Modeling, identifying opportunities and resources needed
Building organizational structure and processes across all departments that reinforce strategy and growth
Budgeting versus Actuals- short and long term performance
Preparing for exit strategy, including acquisition
Pre and post-acquisition integration
Expansion into new markets
Competitive opportunity and risk assessment
Implementing high-performing and happy teams
Fund raising business plans & pitch decks
Sales & Marketing
We are passionate about customers. We love understanding who they are, what they want, and ensuring the team is able to deliver on that. We offer a whole suite of services in sales and marketing, but the common theme is ensuring our clients a true differentiation point versus their competitors.
Revenue Modeling & Generation
Business Development, including pipeline management
Sales collateral design
Pitch decks for both sales and funding
Hiring, Training, & Development of High-Performing sales teams
CRM Design & Implementation
Marketing Strategy & Campaign Development
Events
The events business is a unique business that requires a unique skill set and a true passion for bringing people together. With years of experience, it’s not just about what we can do, but also who we know. In this business, we know it’s about NPS, about increasing sales and visibility, and creating the best return on experience for your audience.
Large scale event strategy & design
ROI and ROT (“Return on Time”) calculation
Partnership & sponsorship activations
Attendee acquisition
Association events and strategic partnerships
Customer experience design
Virtual Events
Vendor Evaluation & Contracting
Design, Planning, Production
Main Street Business Services
Understandably, many small business owners find themselves taking care of all of today’s operational business demands with no time left to think about future growth. The team at Neon Sandcastle has first-hand experience with small and family businesses, and would love to help grow the next set of hometown stars
